Maria Hollander, CEO Paper Province. Download original here.
Maria Hollander, CEO Paper Province, will be the head lecturer at the MITA seminar in Lithuanian capital Vilnuis on the 9:th of May. "As a Gold Cluster CEO I'm invited to inspire Cluster Managers from eastern Europe. I'm flattered to have this opportunity to tell them about our journey to the Gold status", says the Paper Province CEO.
MITA is the Agency for Science, Innovation and Technology in Lithuania and the main purpouse for the seminar is, except teambuilding and exchange of experience, to learn mote about communication. Two exercises containing Storytelling and writing of a Communication Strategy is on the agenda.
"How do we get people on board with Storytelling? We have different views of the challenges, but we have to find a common view of the role of the cluster and the contribution to the region, country, or to the world. Therefore, we practice different stories to different target groups", Maria Hollander says.
Participating clusters and other:
Cleantech Cluster Lithuania
NATIONAL FOOD CLUSTER
Lithuanian ICT Cluster
Lithuanian Plastic Cluster
Lithuanian Innovation Centre
FOR MORE INFORMATION PLEASE CONTACT:
Paper Province is a world-leading business cluster within the forest bio-economy. We are owned and operated by more than 100 member companies. The cluster is based in Karlstad, Sweden, and mainly operates in the province of Värmland and the surrounding area, but also nationally and globally. Together with our member companies we work towards sustainable development with focus on innovation, skilled work force, internationalization and regional mobilization.